A new report reveals that Australians in New South Wales lost a record $8.1 billion AUD playing poker machines in 2023. Sydney's most impoverished communities were the hardest hit by these losses. According to an eye-opening study by Wesley Mission, the number of pokie machines increased by around 1,000 to 87,545. The anti-gambling firm noted a year-on-year increment of $29 million, translating to an additional $1,000 loss per person in NSW.
Increasing Pokie Machine Losses in NSW
Studies on pokie machine losses have revealed a troubling upward trend, particularly in hotels. In 2023, losses on pokies in hotels reached $3.55 billion, up from $3.49 billion the previous year. Although hotels in New South Wales house only 25% of the state’s total poker machines, they account for 44% of all losses.
With 65,057 poker machines, NSW clubs saw Australians lose over $4.57 billion in 2023. This figure, however, represents a $35 million decrease from the losses sustained in 2022. The highest hotel and club losses were recorded in the poorest local government areas (LGAs), including Canterbury-Bankstown, Fairfield, Cumberland, Sydney, and Blacktown. Pokie machine losses increased steadily throughout the year, with the most significant spikes occurring in the fourth quarter.
Shifting Gambling Losses from Clubs to Hotels
Stakeholders have observed a shift in gambling losses from clubs to hotels, driven by several circumstances that warrant closer examination. Authorities should consider revisiting operating hours, as hotel patrons have sustained more losses than club consumers in the most affected Local Government Areas (LGAs). Additionally, there is a marked trend towards younger demographics engaging in gambling. Recent data reveals that individuals aged 18-34 gamble nearly twice as much as those aged 55-65 and prefer playing pokies for real money in pubs rather than clubs.
Jim Wackett, Wesley Mission's General Manager, highlighted the yearly increase in losses on pub pokie machines. He pointed out a troubling trend where young people, upon turning 18, engage in a ritual of playing poker machines. According to Wackett, young adults often visit a pub, buy a drink, and then play on the pokie machines. Wesley Mission has been actively campaigning for reforms over the past two years, aiming to mitigate the negative consequences of gambling. Through financial counseling and homelessness services, Wesley Mission strives to support individuals adversely affected by gambling
Potential Solutions for Gambling Harm Reduction
According to Rev. Stu Cameron, CEO of Wesley Mission, the latest data is a wake-up call for authorities to implement significant reforms. In a recent press release, Cameron stated, "While we wait for the outcome of the current pre-implementation testing of cashless gambling in NSW, there are a range of reforms the government can introduce this year that will have an immediate impact on reducing harm."


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